Branding and Visual Identity for Fashion Brands

Overview

“I will tell you a little about the importance of communication materials and we will define some that will serve as a guide to show how the identity we develop behaves. ”

In this video lesson Tomás Salazar addresses the topic: Deliverables: Layout for networks and lookbook, which is part of the Domestika online course: Branding and Visual Identity for Fashion Brands. Create the graphic elements needed to build a fashion brand that is unique, recognizable, and consistent.

Partial transcription of the video

“Deliverables: Layout for networks and lookbook In this lesson, in a simple way through a "layout", I will help you compose product catalogs and network communication. It is important to note that these two communication channels they move only through photographs and small blocks of information that make up the products. Join me to make these two communication materials. In the case of the catalog and the "layout" for social networks, what we are going to work on is a very simple grid where by means of the repetition of some squares, we will be able to compose very easily. As in our previou...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Branding and Visual Identity for Fashion Brands

• Level: Beginner
• 99% positive reviews (94)
• 2732 students
• 5 units
• 17 lessons (2h 49m)
• 7 downloads

• Category

  Design, Fashion

• Software

  Adobe Illustrator, Adobe Photoshop

• Areas

  Art Direction, Branding & Identity, Design, Graphic Design, Logo Design, Marketing