Branding and Visual Identity for Fashion Brands
Presentation
A course by Tomás Salazar , Graphic Designer
About the video: Presentation
Overview
“To begin with, I would like to tell you a little about myself, my family and the experience that I have acquired with the opportunities that CDMX has brought to my life.”
In this video lesson Tomás Salazar addresses the topic: Presentation, which is part of the Domestika online course: Branding and Visual Identity for Fashion Brands. Create the graphic elements needed to build a fashion brand that is unique, recognizable, and consistent.
Partial transcription of the video
“Presentation Hi, I'm Tomás Salazar, I am a graphic designer specialized in brand identity for fashion. In this lesson I would like to tell you about myself, about my origins and some small influences. I was born and raised in Aguascalientes, a small city in central Mexico. On the part of my family, I have a brother who is a graphic designer and my parents are in charge of developing furniture and collaborate with architecture studios. This was the basis for building the designer that I am. It is important to mention that in 2014, after leaving university, I move to Mexico City, where a seri...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Branding and Visual Identity for Fashion Brands
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Category
Design, Fashion -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Art Direction, Branding & Identity, Design, Graphic Design, Logo Design, Marketing

Tomás Salazar
A course by Tomás Salazar
Tomás Salazar is the creative director and founder of CANVAS, a graphic design studio focused on branding, visual identity, and communication for fashion and beauty brands.
Among their most relevant project, they created brands for Tanya Moss, Alejandra de Coss, Archivo de Moda Mexicana, and Carolina Alatorre, among others. He currently gives workshops and talks on the importance of building a solid brand that connects with its users and remains relevant.
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