Best seller

Full-Funnel Advertising for Facebook and Instagram

The Anatomy of Winning Ads 1

A course by Patrick Wind , Marketing Expert

Best seller

99% positive reviews (117)

7,637 students

Audio: English

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About the video: The Anatomy of Winning Ads 1

Overview

“Let's talk about my favorite part of the creative process: the ad itself. I will introduce you to ten practical templates for converting ad creatives with the aim of boosting your own online sales. In the first part of this lesson, we will explore four formulas: the countdown, the heartbeat method, AdWord style, and user-generated content.”

In this video lesson Patrick Wind addresses the topic: The Anatomy of Winning Ads 1, which is part of the Domestika online course: Full-Funnel Advertising for Facebook and Instagram. Learn to optimize your campaign and reach your target audience by exploring different types of ads, formats, and targeting options on social media.

Partial transcription of the video

“ The Anatomy of Winning Ads In this lesson, we'll see what I love the most when it comes to Facebook and Instagram, which is the actual ad. Coming to the anatomy of winning ad creatives, I'll show you ten formulas to create your own images or videos so that they convert and bring you actual sales. The way we are going to do this is in a countdown format. First, I'll show you number ten, then nine, eight, seven, and six until we reach the number one best-performing ad type right now. Before we get started, let me tell you one important thing. It doesn't matter which of the ten templates you...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Full-Funnel Advertising for Facebook and Instagram

Level: Beginner
99% positive reviews (117)
7637 students
5 units
21 lessons (5h 9m)
2 downloads

Category
Marketing & Business
Areas
Facebook Marketing, Marketing, Social Media

Patrick Wind

A course by Patrick Wind

Teacher Plus

Marketing Expert

Patrick Wind is one of the leading online marketing experts in Europe. As a child, he was obsessed with commercial breaks on TV and went on to complete a Master of Science in digital marketing. He then worked closely with the Facebook and Instagram algorithms to gain unique insights, developing a full-funnel strategy that has been used by over 115K students around the world.

Since 2012 Patrick has invested more than 3 million euros in ads for international brands like ASICS, and he teaches at institutions including WU Vienna, ESADE, and IESE Barcelona. In 2022, Patrick was named Marketer of the Year at the Conversation and Traffic Conference in Germany. He is also on Forbes’ 30 Under 30 list for Europe - Media and Marketing.