Course summary
- 21 lessons (5h 9m)
- 19 downloads (2 files)
- 14 exercises
- Course final project
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U1: Introduction
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U2: Launching Your First Successful Ad Campaign
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U3: Finding Winner Audiences and Targeting Them
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U4: Creating Prize-Winning Ad Creatives and Copies
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U5: Analyzing and Optimizing Your Ad Performance
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Final project
Recent projects

Patrick Wind
A course by Patrick Wind
Teacher
Plus
Marketing Expert
Patrick Wind is one of the leading online marketing experts in Europe. As a child, he was obsessed with commercial breaks on TV and went on to complete a Master of Science in digital marketing. He then worked closely with the Facebook and Instagram algorithms to gain unique insights, developing a full-funnel strategy that has been used by over 115K students around the world.
Since 2012 Patrick has invested more than 3 million euros in ads for international brands like ASICS, and he teaches at institutions including WU Vienna, ESADE, and IESE Barcelona. In 2022, Patrick was named Marketer of the Year at the Conversation and Traffic Conference in Germany. He is also on Forbes’ 30 Under 30 list for Europe - Media and Marketing.
- 99% positive reviews (117)
- 7,637 students
- 21 lessons (5h 9m)
- 19 additional resources (2 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever