Full-Funnel Advertising for Facebook and Instagram
Influences
A course by Patrick Wind , Marketing Expert
About the video: Influences
Overview
“ In this lesson, I will share some of the most important influences that molded my understanding of digital marketing.”
In this video lesson Patrick Wind addresses the topic: Influences, which is part of the Domestika online course: Full-Funnel Advertising for Facebook and Instagram. Learn to optimize your campaign and reach your target audience by exploring different types of ads, formats, and targeting options on social media.
Partial transcription of the video
“ Influences In this lesson, I'll share with you the top three influences in my professional life. The first and most important influence that I've had so far in my life is an infopreneur from the United States. His name is Sam Ovens. You might've heard of him, he founded consulting.com. All of his online courses and all of the content that he gives for free on YouTube has impacted me as a person, and as an entrepreneur very heavily over the past years. In 2017, I signed up for his Consulting Accelerator program where I learned how to start my own consulting business as a Facebook and marke...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Full-Funnel Advertising for Facebook and Instagram
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Category
Marketing & Business -
Areas
Facebook Marketing, Marketing, Social Media

Patrick Wind
A course by Patrick Wind
Patrick Wind is one of the leading online marketing experts in Europe. As a child, he was obsessed with commercial breaks on TV and went on to complete a Master of Science in digital marketing. He then worked closely with the Facebook and Instagram algorithms to gain unique insights, developing a full-funnel strategy that has been used by over 115K students around the world.
Since 2012 Patrick has invested more than 3 million euros in ads for international brands like ASICS, and he teaches at institutions including WU Vienna, ESADE, and IESE Barcelona. In 2022, Patrick was named Marketer of the Year at the Conversation and Traffic Conference in Germany. He is also on Forbes’ 30 Under 30 list for Europe - Media and Marketing.
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