Social Media Content Creation: Beat the Algorithm
Creativity as a philosophy of life
A course by Luciana Castro , Publicist, Copywriter, and Creative Director
Joined September 2019
Joined September 2019
About the video: Creativity as a philosophy of life
Overview
“Staying creative is an exercise that we have to put into practice every day. This is the way the content will flow from you in a more organic way day by day. I'll tell you how I exercise my creativity and how you can do it too. I'll also talk to you about creative blocks and how you can get out of them.”
In this video lesson Luciana Castro addresses the topic: Creativity as a philosophy of life, which is part of the Domestika online course: Social Media Content Creation: Beat the Algorithm. Learn how to produce creative digital content that connects with audiences and adds value to online campaigns.
Partial transcription of the video
“We're almost at the end of the course. and this lesson is one of the most special for me. I know that many times we have great ideas. we create spectacular content. but when it comes to publishing it. we are filled with fear. and our mind makes us freeze. and we often store our creations on the computer or in some forgotten corner. never to see the light again. In creative work. one of the most crucial steps is ensuring that what we produce doesn't just remain Having the courage to confidently present what we create is essential in creative work. That's why. in this lesson. i want to talk a...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Social Media Content Creation: Beat the Algorithm
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Category
Marketing & Business -
Areas
Business, Content Writing, Copywriting, Social Media
Luciana Castro
A course by Luciana Castro
Lucía Inés, also known as Lu, Luchi, or Luchinés, is a publicist, specialized in creative writing. She worked for ten years in advertising agencies in Buenos Aires, Mexico, and Miami, writing, thinking, and creating campaigns for many brands around the world.
At the end of 2019, she quit her office job and started her journey as a freelancer. She was encouraged to post content on her personal account and wrote two ebooks on creative writing and social content. She has also given talks and has given three workshops that have been attended by more than 500 people.
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