Social Media Content Creation: Beat the Algorithm
Originality and insights 2
A course by Luciana Castro , Publicist, Copywriter, and Creative Director
Joined September 2019
Joined September 2019
About the video: Originality and insights 2
Overview
“Now I will continue working on my project. I will make a list of four insights related to Christmas to work on the post on this topic. At the end of the lesson, I will show you the finished example post. ”
In this video lesson Luciana Castro addresses the topic: Originality and insights 2, which is part of the Domestika online course: Social Media Content Creation: Beat the Algorithm. Learn how to produce creative digital content that connects with audiences and adds value to online campaigns.
Partial transcription of the video
“Originality and insights We already saw the insights related to my conversation topics. We did this brainstorming. We already wrote them, we already saw how to start looking for them and we will do the same but with the insights related to Christmas, which is the special date we choose to do our campaign. we will start to think What things always happen to us at Christmas. There we already had the image and we have seen some examples about Christmas, for example: "At Christmas I always there is the aunt who gives us socks" or we can put "they always give us socks". "In Christmas we give our...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Social Media Content Creation: Beat the Algorithm
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Category
Marketing & Business -
Areas
Business, Content Writing, Copywriting, Social Media
Luciana Castro
A course by Luciana Castro
Lucía Inés, also known as Lu, Luchi, or Luchinés, is a publicist, specialized in creative writing. She worked for ten years in advertising agencies in Buenos Aires, Mexico, and Miami, writing, thinking, and creating campaigns for many brands around the world.
At the end of 2019, she quit her office job and started her journey as a freelancer. She was encouraged to post content on her personal account and wrote two ebooks on creative writing and social content. She has also given talks and has given three workshops that have been attended by more than 500 people.
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