UX Design: Define users' omnichannel experience
People
A course by Miguel Baeza Menz , UX Researcher
About the video: People
Overview
“In this lesson, I will explain to you what people are. We will also see when to do them and how to create them.”
In this video lesson Miguel Baeza Menz addresses the topic: People, which is part of the Domestika online course: UX Design: Define users' omnichannel experience. Learn to use research methods and design tools to create the best omnicanal user experiences. .
Partial transcription of the video
“In this lesson I will introduce you to what people are, what they are not, how to create them and what mistakes to avoid when building them. The businessman had asked me, And once the results of the three research methods what is done with all that? I replied that once finished the investigation and obtained the results, We will use a number of tools to Synthesize and analyze information. In the case of your product, the tools you suggested they were people, Customer Journey Maps and Service Blueprint. And how are those tools made? the businessman asked me. Allan Cooper, one of the fathers ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: UX Design: Define users' omnichannel experience
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Category
Web & App Design -
Areas
Digital Design, Mobile Design, UX / UI, Web Design

Miguel Baeza Menz
A course by Miguel Baeza Menz
For Miguel Baeza, UX Researcher, the most important thing is to discover user problems and needs in order to design products or services centered on people. In his work, he seeks to connect the real and virtual worlds to propose quality omnichannel experience models.
Today, he does research and consulting for different projects. He has collaborated with companies such as IBM, Wunderman Thompson, Movistar Kuna, Izipay and in events such as the Lima 2019 Pan American Games.
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- 513 students
- 14 lessons (1h 41m)
- 25 additional resources (4 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever