The Art of Storytelling for Freelancers and Creators
Balancing Humility and Authority
A course by Sun Yi , Storyteller and Founder of Night Owls
About the video: Balancing Humility and Authority
Overview
“Nobody likes a name-dropper. In this lesson, I'll show you how to keep your storytelling graceful by balancing humility and authority.”
In this video lesson Sun Yi addresses the topic: Balancing Humility and Authority, which is part of the Domestika online course: The Art of Storytelling for Freelancers and Creators. Develop your hero’s journey and learn to sell your ideas by exploring authentic storytelling techniques that resonate with your audience.
Partial transcription of the video
“Balancing Humility and Authority We learned about vulnerability. Now let's talk about balancing humility with authority. We all know somebody who likes to humblebrag. For example, when you see somebody who's skinny and they say, "Oh, I can eat whatever I want, I never gain a pound." Or somebody like Tahani from "The Good Place," who constantly name-drops every chance they get. I was very upset when Taylor was rudely upstaged by Kanye. He was defending my best friend, Beyoncé. Now you spent a lot of time with Eleanor. Why do you think that is? People are drawn to me. One of my friends, I won...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: The Art of Storytelling for Freelancers and Creators
-
Category
Marketing & Business, Writing -
Areas
Communication, Content Marketing, Copywriting, Marketing, Storytelling
Sun Yi
A course by Sun Yi
Sun Yi is the founder of Night Owls, an award-winning digital agency based in New York City. After studying engineering at Binghamton University in 2001, Sun started working as a web designer and developer. Half a decade later, Sun became the lead web designer at the New York Film Academy, and subsequently studied filmmaking at the academy, which paved the way for the future of his career in storytelling.
In 2008, Sun became the COO and Creative Director at Wevio, and just two years later, started Night Owls. Through his agency, Sun has worked with Fortune 500 Companies brands such as Seiko, American Red Cross, Columbia University, Spotify, Swell Bottle, and more. At Night Owls, their aim is to develop the visual identity of a brand through storytelling. In 2020, Sun became part of the coveted Forbes Agency Council.
- 99% positive reviews (726)
- 31,705 students
- 19 lessons (2h 10m)
- 10 additional resources (1 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
