The Art of Storytelling for Freelancers and Creators
Influences
A course by Sun Yi , Storyteller and Founder of Night Owls
About the video: Influences
Overview
“I try to find inspiration in any place possible, but here are a few influences that have really helped me shape my personal philosophy.”
In this video lesson Sun Yi addresses the topic: Influences, which is part of the Domestika online course: The Art of Storytelling for Freelancers and Creators. Develop your hero’s journey and learn to sell your ideas by exploring authentic storytelling techniques that resonate with your audience.
Partial transcription of the video
“Influences In the last lesson, you learned about me. Now, I'll tell you some of my influences. I get influenced from everything and everywhere, but if I had to choose, here are some of my key influences. First, Steve Jobs. I noticed there are two types of people in business. One, I call them makers, and two, I call them self-sellers. There are people who make things, whether making a website, making products or writing, coming up with the actual products and ideas. Then, there are sellers. The sellers are the middlemen, the ones that sell, grow the business, CEOs, things like that. You need...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: The Art of Storytelling for Freelancers and Creators
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Category
Marketing & Business, Writing -
Areas
Communication, Content Marketing, Copywriting, Marketing, Storytelling
Sun Yi
A course by Sun Yi
Sun Yi is the founder of Night Owls, an award-winning digital agency based in New York City. After studying engineering at Binghamton University in 2001, Sun started working as a web designer and developer. Half a decade later, Sun became the lead web designer at the New York Film Academy, and subsequently studied filmmaking at the academy, which paved the way for the future of his career in storytelling.
In 2008, Sun became the COO and Creative Director at Wevio, and just two years later, started Night Owls. Through his agency, Sun has worked with Fortune 500 Companies brands such as Seiko, American Red Cross, Columbia University, Spotify, Swell Bottle, and more. At Night Owls, their aim is to develop the visual identity of a brand through storytelling. In 2020, Sun became part of the coveted Forbes Agency Council.
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