The Art of Storytelling for Freelancers and Creators
About Me
A course by Sun Yi , Storyteller and Founder of Night Owls
About the video: About Me
Overview
“To start things off, let me tell you a little bit about me and my hero's journey.”
In this video lesson Sun Yi addresses the topic: About Me, which is part of the Domestika online course: The Art of Storytelling for Freelancers and Creators. Develop your hero’s journey and learn to sell your ideas by exploring authentic storytelling techniques that resonate with your audience.
Partial transcription of the video
“About Me Hi, my name is Sun Yi. I'm the Founder and Principal of Night Owls. Night Owls is a digital agency based in New York City. We help clients all over the world tell their brand stories. We work with household brands like American Red Cross, Spotify and Columbia University, as well as some bestselling authors and influencers like Mel Robbins, Gabby Bernstein and Jay Shetty. I've worn many hats throughout my career in my agency. When people asked me, "Sun, what do you do?," I don't know what to say. My answer changes every time. Sometimes I'll say I'm a marketer, sometimes I'll say I'm...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: The Art of Storytelling for Freelancers and Creators
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Category
Marketing & Business, Writing -
Areas
Communication, Content Marketing, Copywriting, Marketing, Storytelling
Sun Yi
A course by Sun Yi
Sun Yi is the founder of Night Owls, an award-winning digital agency based in New York City. After studying engineering at Binghamton University in 2001, Sun started working as a web designer and developer. Half a decade later, Sun became the lead web designer at the New York Film Academy, and subsequently studied filmmaking at the academy, which paved the way for the future of his career in storytelling.
In 2008, Sun became the COO and Creative Director at Wevio, and just two years later, started Night Owls. Through his agency, Sun has worked with Fortune 500 Companies brands such as Seiko, American Red Cross, Columbia University, Spotify, Swell Bottle, and more. At Night Owls, their aim is to develop the visual identity of a brand through storytelling. In 2020, Sun became part of the coveted Forbes Agency Council.
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- 19 lessons (2h 10m)
- 10 additional resources (1 files)
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- Audio: English
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- Level: Beginner
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