Best seller

Blogging 101: Tone, Branding, and Strategy

How to Monitor Performance and Build on Your Brand

A course by Emma Jane Palin , Copywriter, Digital Marketing Specialist, and Interior Stylist

Best seller

96% positive reviews (246)

8,177 students

Audio: English, French, Italian, Portuguese

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About the video: How to Monitor Performance and Build on Your Brand

Overview

“Monitoring how your blog is performing will help to improve it in the future. ln this lesson, I'll explain why it’s important to keep track of your top-performing posts and how to use this to your advantage. I’ll cover how to analyse your blog statistics and by the end of this lesson, you’ll know exactly where to look for this information.”

In this video lesson Emma Jane Palin addresses the topic: How to Monitor Performance and Build on Your Brand, which is part of the Domestika online course: Blogging 101: Tone, Branding, and Strategy. Unleash your voice to the world by creating a compelling blog and learning about branding, content, and promotion.

Partial transcription of the video

“Monitoring how your blog is performing will help you to improve it in the future. In this lesson, I'll explain to you why it's important to keep track of your top performing posts. I'll also show you how to use this to your advantage for your blog in the future. I'll cover how to analyse your blog statistics and by the end of this lesson you'll know exactly where to look for this information. Monitoring how your blog is performing will help to improve it in the future. I would say that this is one of the areas that bloggers and businesses with blogs always fall short. I have to admit, even ...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Blogging 101: Tone, Branding, and Strategy

Level: Beginner
96% positive reviews (246)
8177 students
4 units
19 lessons (3h 29m)
10 downloads

Category
Marketing & Business, Writing
Software
WordPress
Areas
Communication, Content Marketing, Content Writing, Copywriting, Digital Marketing, E-commerce, Growth Marketing, Marketing, Web Design, Writing

Emma Jane Palin

A course by Emma Jane Palin

Teacher Plus

Copywriter, Digital Marketing Specialist, and Interior Stylist

Despite wanting to be a veterinarian her entire life, Emma Jane Palin found herself studying Graphic Design and Illustration at the University of East London after realizing veterinary science wasn’t for her. After university, she was able to enjoy the best of both worlds when she landed a job working at ZSL London Zoo.

After creating a blog purely as a hobby for design and illustration, Emma Jane Palin unknowingly opened the door that would lead to her career. Emma left her job at a digital communications agency and became a freelance content creator. She has worked on campaigns with brands like Apple, John Lewis, IKEA, Aperol Spritz, and Sonos, among others.