Best seller

Blogging 101: Tone, Branding, and Strategy

Finding Your Writing Style and Copywriting Tips 2

A course by Emma Jane Palin , Copywriter, Digital Marketing Specialist, and Interior Stylist

Best seller

96% positive reviews (246)

8,177 students

Audio: English, French, Italian, Portuguese

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About the video: Finding Your Writing Style and Copywriting Tips 2

Overview

“Let me show how I got the idea for Club Jupiter, how Club Jupiter is going to look like, the plans for the brand, and much more.”

In this video lesson Emma Jane Palin addresses the topic: Finding Your Writing Style and Copywriting Tips 2, which is part of the Domestika online course: Blogging 101: Tone, Branding, and Strategy. Unleash your voice to the world by creating a compelling blog and learning about branding, content, and promotion.

Partial transcription of the video

“So you can see with this section, i've said, how did you come up with the idea for Club Jupiter? And then I've given a little bit of insight and a backstory to our brand. It's a behind the scenes. It's something that nobody would know. It's a really nice way of giving the reader that something a little bit more personal, and also just giving us a little bit more personality. In this section, I've also alluded to what our plans for Club Jupiter are in the future. And again, this helps to get people excited. It's all about getting people hooked on what you're doing. I'm just going to copy and...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Blogging 101: Tone, Branding, and Strategy

Level: Beginner
96% positive reviews (246)
8177 students
4 units
19 lessons (3h 29m)
10 downloads

Category
Marketing & Business, Writing
Software
WordPress
Areas
Communication, Content Marketing, Content Writing, Copywriting, Digital Marketing, E-commerce, Growth Marketing, Marketing, Web Design, Writing

Emma Jane Palin

A course by Emma Jane Palin

Teacher Plus

Copywriter, Digital Marketing Specialist, and Interior Stylist

Despite wanting to be a veterinarian her entire life, Emma Jane Palin found herself studying Graphic Design and Illustration at the University of East London after realizing veterinary science wasn’t for her. After university, she was able to enjoy the best of both worlds when she landed a job working at ZSL London Zoo.

After creating a blog purely as a hobby for design and illustration, Emma Jane Palin unknowingly opened the door that would lead to her career. Emma left her job at a digital communications agency and became a freelance content creator. She has worked on campaigns with brands like Apple, John Lewis, IKEA, Aperol Spritz, and Sonos, among others.