Best seller

Blogging 101: Tone, Branding, and Strategy

Influences

A course by Emma Jane Palin , Copywriter, Digital Marketing Specialist, and Interior Stylist

Best seller

95% positive reviews (244)

8,094 students

Audio: English

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About the video: Influences

Overview

“In this lesson, I’ll share what has inspired me over the years and the resources that you can use to expand your knowledge on all things blogging, branding and business. ”

In this video lesson Emma Jane Palin addresses the topic: Influences , which is part of the Domestika online course: Blogging 101: Tone, Branding, and Strategy. Unleash your voice to the world by creating a compelling blog and learning about branding, content, and promotion.

Partial transcription of the video

“Influences In this lesson I will share what has inspired me over the years, as well as resources that you can use that will help you with blogging and business. There's never really been a handbook on building a successful blog, so lots of the things that I've done have come from trial and error. A lot of my own creative inspirations come from the past, so think vinyl artwork, photos from the 60s and the 70s. It's not that those things are what I blog about, it's actually just that they inform my style and my tone of voice, and the kind of aesthetics that I use for my blog. As I mentioned b...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Blogging 101: Tone, Branding, and Strategy

Level: Beginner
95% positive reviews (244)
8094 students
4 units
19 lessons (3h 29m)
10 downloads

Category
Marketing & Business, Writing
Software
WordPress
Areas
Communication, Content Marketing, Content Writing, Copywriting, Digital Marketing, E-commerce, Growth Marketing, Marketing, Web Design, Writing

Emma Jane Palin

A course by Emma Jane Palin

Teacher Plus

Copywriter, Digital Marketing Specialist, and Interior Stylist

Despite wanting to be a veterinarian her entire life, Emma Jane Palin found herself studying Graphic Design and Illustration at the University of East London after realizing veterinary science wasn’t for her. After university, she was able to enjoy the best of both worlds when she landed a job working at ZSL London Zoo.

After creating a blog purely as a hobby for design and illustration, Emma Jane Palin unknowingly opened the door that would lead to her career. Emma left her job at a digital communications agency and became a freelance content creator. She has worked on campaigns with brands like Apple, John Lewis, IKEA, Aperol Spritz, and Sonos, among others.