Best seller

Blogging 101: Tone, Branding, and Strategy

Finding Your Writing Style and Copywriting Tips 1

A course by Emma Jane Palin , Copywriter, Digital Marketing Specialist, and Interior Stylist

Best seller

96% positive reviews (246)

8,177 students

Audio: English, French, Italian, Portuguese

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About the video: Finding Your Writing Style and Copywriting Tips 1

Overview

“In this lesson, you’ll learn exactly how to structure your blog posts, create clickable titles and make your content work for SEO purposes. I’ll also offer some of my top tips for writing a blog post.”

In this video lesson Emma Jane Palin addresses the topic: Finding Your Writing Style and Copywriting Tips 1, which is part of the Domestika online course: Blogging 101: Tone, Branding, and Strategy. Unleash your voice to the world by creating a compelling blog and learning about branding, content, and promotion.

Partial transcription of the video

“Quality content will ensure that users stay on your blog for longer, return to your site, and even purchase from your business. Content is king in the blogging world, and in this lesson, we'll look at different writing styles and explore how they could work for you. You'll also learn exactly how to structure your blog posts, create clickable titles, and make your content work for SEO purposes. By the end of this lesson, you'll have a clear vision of how to use words to present yourself online. As I've mentioned before, the beauty of a blog is that it's personal. But for your business, you m...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Blogging 101: Tone, Branding, and Strategy

Level: Beginner
96% positive reviews (246)
8177 students
4 units
19 lessons (3h 29m)
10 downloads

Category
Marketing & Business, Writing
Software
WordPress
Areas
Communication, Content Marketing, Content Writing, Copywriting, Digital Marketing, E-commerce, Growth Marketing, Marketing, Web Design, Writing

Emma Jane Palin

A course by Emma Jane Palin

Teacher Plus

Copywriter, Digital Marketing Specialist, and Interior Stylist

Despite wanting to be a veterinarian her entire life, Emma Jane Palin found herself studying Graphic Design and Illustration at the University of East London after realizing veterinary science wasn’t for her. After university, she was able to enjoy the best of both worlds when she landed a job working at ZSL London Zoo.

After creating a blog purely as a hobby for design and illustration, Emma Jane Palin unknowingly opened the door that would lead to her career. Emma left her job at a digital communications agency and became a freelance content creator. She has worked on campaigns with brands like Apple, John Lewis, IKEA, Aperol Spritz, and Sonos, among others.