Blogging 101: Tone, Branding, and Strategy

Overview

“In this lesson, we’ll discuss how you can build a community around your blog strategically. When users feel as if they are part of something, they're more likely to engage and promote your blog. By the end of this lesson, you’ll understand how to connect with your peers in the industry, and turn followers into advocates of your brand.”

In this video lesson Emma Jane Palin addresses the topic: Building a Community around Your Blog, which is part of the Domestika online course: Blogging 101: Tone, Branding, and Strategy. Unleash your voice to the world by creating a compelling blog and learning about branding, content, and promotion.

Partial transcription of the video

“In this lesson, we're going to discuss how to build a community around your blog strategically. When users feel like they're part of something, they're more likely to engage and promote your blog. By the end of this lesson, you'll understand how to connect with your peers in the industry and also how to turn followers into advocates of your brand and your blog. Let me show you now. When you first start your blog, your traffic to it might be relatively low, People might not be sharing it and you might wonder whether or not it's all worth it. Let me tell you that every person who writes a blo...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Blogging 101: Tone, Branding, and Strategy

• Level: Beginner
• 96% positive reviews (246)
• 8177 students
• 4 units
• 19 lessons (3h 29m)
• 10 downloads

• Category

  Marketing & Business, Writing

• Software

  WordPress

• Areas

  Communication, Content Marketing, Content Writing, Copywriting, Digital Marketing, E-commerce, Growth Marketing, Marketing, Web Design, Writing