Storytelling Techniques for Conveying a Message
Presentation
A course by Gabriel García de Oro , Executive Creative Director and Strategy Advisor at Ogilvy Barcelona
Joined October 2020
About the video: Presentation
Overview
“In this first lesson I will tell you who I am and what my relationship with storytelling is. I graduated in philosophy, but ended up dedicating myself to advertising. I am currently Executive Creative Director and Strategy Advisor at Ogilvy. I combine this professional activity with that of writing children's, youth and non-fiction books, and I am also a certified coach and share my passion for storytelling in seminars and courses at different business and creativity schools.”
In this video lesson Gabriel García de Oro addresses the topic: Presentation, which is part of the Domestika online course: Storytelling Techniques for Conveying a Message. Discover the most powerful tool for effectively communicating your brand, business, or work through emotions.
Partial transcription of the video
“Introduction Hi, welcome to this first video-lesson. I don't know whether to call it a video-lesson or a presentation. Presentation is a nice word. We'll use it. Presentation is related to making me present. We don't know each other, we'll get to know each other. We have several channels to do that. Also, I want to present you the gift of all the things I've done, that I'm doing and want to do. In my professional life I'm Creative and Executive Director and Strategy Advisor of the advertising agency Ogilvy in Barcelona. I also write books for boys, and girls obviously. Children's and youth ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Storytelling Techniques for Conveying a Message
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Category
Marketing & Business, Writing -
Areas
Communication, Content Marketing, Copywriting, Marketing, Storytelling

Gabriel García de Oro
A course by Gabriel García de Oro
Gabriel García de Oro is passionate about storytelling and does it professionally in different sectors. First, as the executive creative director and strategy advisor at Ogilvy Barcelona, second, as an author of children’s, young adult, and non-fiction literature (with more than 40 published books), and third, as a columnist for publications like El País Semanal, Mente Sana, Cuerpo Mente, and Expansión.
He is also a certified coach by the International Coaching Federation and has a deep understanding of how the stories we tell ourselves, whether as enablers or limiters, influence us.
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