Promotional Scriptwriting for Audiovisual Content
About Me
A course by Rocco Centrella , Creative Director
About the video: About Me
Overview
“Do you want to know more about me? Do you want to find out how I came to do this job? I'll tell you in this lesson, sharing with you stories, memories of my past and the challenges of my present!”
In this video lesson Rocco Centrella addresses the topic: About Me, which is part of the Domestika online course: Promotional Scriptwriting for Audiovisual Content. Learn to write a script for a promotional video, from analyzing the initial brief to defining targets, tone of voice, sounds, images, and stakeholders.
Partial transcription of the video
“Presentation Hello and thank you for choosing this Domestika course. I am Rocco Centrella and for almost twenty years I deal with communication in the audiovisual sector. Basically, I call myself a very curious person and this is why in my lifetime I wanted to collect as many experiences, both from the academic and professional point of view, gradually defining a rather particular area of action ranging from the promotion of audiovisual content to digital campaigns or from audiovisual and musical production up to musical supervision for films, series or documentaries. Moving within areas th...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Promotional Scriptwriting for Audiovisual Content
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Category
Photography & Video -
Areas
Advertising, Communication, Creative Consulting, Digital Marketing, Film, Video & TV, Filmmaking, Marketing, Narrative, Script, Storytelling

Rocco Centrella
A course by Rocco Centrella
Rocco Centrella is a creative manager with more than 20 years of experience in the communication and audiovisual industry. After earning his degree with a thesis on branding and sound design, he began exploring different fields to find his place, including audiovisual content promotion, music and AV production, digital campaign creation, and creative and music direction for movies and TV shows.
Since 2006, he's worked with media companies such as Fox, and currently manages the communication and promotional content for networks like the History Channel, Crime + Investigation, and Blaze.
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- 15 lessons (2h 39m)
- 16 additional resources (4 files)
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- Available on the app
- Audio: Italian
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- Level: Beginner
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