Introduction to PR Strategy for Personal Brands
Dreaming Big
A course by Lucy Werner , Public Relations Expert
About the video: Dreaming Big
Overview
“Now, you are going to indulge your manifesting side for a few minutes. You will look at where the dream place could be for you to appear. ”
In this video lesson Lucy Werner addresses the topic: Dreaming Big, which is part of the Domestika online course: Introduction to PR Strategy for Personal Brands. Discover the fundamentals of public relations for personal branding and use them to create an action plan that promotes your services and drives sales.
Partial transcription of the video
“ Dreaming Big In this lesson, we'll talk about dreaming big. I want to start with why this is important. So many of us, when we're starting out and we're pitching ourselves for press opportunities, to be on podcasts, or to write guest articles, we don't hear anything back. That is completely normal. What happens for people who aren't used to promoting themselves, is that it can feel a bit disheartening and we might lose confidence. I want you to set a whopping great big dream, big goal for yourself and start taking the steps towards it so you don't lose confidence and you have a big stretc...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to PR Strategy for Personal Brands
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Category
Marketing & Business -
Areas
3D Animation, Digital Marketing, Marketing, Social Media
Lucy Werner
A course by Lucy Werner
Lucy Werner is a PR expert and author. As a child, she was interested in journalism but, after a work placement introduced her to the world of PR agencies as a teenager, she never looked back. Lucy went on to study media and cultural studies at university, and later established her own consultancy, specializing in helping entrepreneurs boost their brand, build awareness, and drive sales.
Lucy has worked with brands including Jimmy’s Iced Coffee, Vinyl Me, Please, and The Marshmallowist. She has also hosted guest lectures at top universities in London, and has written an award-winning book, Hype Yourself, in which she shares her expertise.
- 85% positive reviews (27)
- 1,447 students
- 12 lessons (1h 32m)
- 14 additional resources (2 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
