Course summary
- 15 lessons (2h 1m)
- 31 downloads (18 files)
- 11 exercises
- Course final project
-
U1: Introduction
-
U2: Brands and Content Strategy
-
U3: Development of the Content Strategy
-
U4: Implementation of the Content Strategy
-
Final project
Recent projects
Fernando de Córdoba
A course by Fernando de Córdoba
Teacher
Plus
Brand and Content Strategist
Fernando de Córdoba has a passion for quality content. After years of working in agencies developing branding and content strategies for major companies like Coca-Cola, ING, Santander, Endesa, and Philips, he now offers his expertise as a freelance strategist.
He has taught classes at the Instituto Tramontana, KSchool, and the University of Alicante. He is also the author of Los secretos de las marcas: una guía de branding para gente que no sabe qué es el branding and collaborates with Radio Nacional on the program El Curiosólogo.
- 100% positive reviews (38)
- 1,081 students
- 15 lessons (2h 1m)
- 31 additional resources (18 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
