Illustration and lettering for packaging design
Critical Eye: Last Stand 3
A course by Emi Renzi , Graphic Designer and Illustrator
About the video: Critical Eye: Last Stand 3
Overview
“As the last part of this lesson, I will define specific details to get my final design art ready. ”
In this video lesson Emi Renzi addresses the topic: Critical Eye: Last Stand 3, which is part of the Domestika online course: Illustration and lettering for packaging design. Delve into the creative process of packaging design and learn how to apply lettering and illustration in the design of a product..
Partial transcription of the video
“It What I want to do now is work on the edges, if I'm going to add some kind of dots and stuff, but what is happening here is that I have the final part of this red banner that covers a part of the coin. And if I want, For example, I show quickly create a border there, a line that goes through blue and that shapes the design, the banner is going to step on me. So what I have to do is a mask. One of the resources we have is that. So we generate a circle that exceeds the coin. Not interested now much color, It will also be a mask. We put it offline and what we are going to do is draw with thi...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Illustration and lettering for packaging design
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Category
Calligraphy & Typography, Design, Illustration -
Software
Adobe Illustrator -
Areas
Digital Illustration, Digital Lettering, Hand Lettering, Lettering, Packaging, Product Design, Traditional illustration
Emi Renzi
A course by Emi Renzi
Emi Renzi is a graphic designer, illustrator and creative director specializing in handmade packaging. The union of illustration and hand lettering allow him to create very diverse and authentic designs. His passion for design and illustration and extensive experience with renowned brands and studios, allowed him to leave his mark on numerous projects in different parts of the world.
His most recent job was to create the design and illustration for the Quilmes beer line.
for the Qatar 2022 World Cup, which won a 2023 Cannes Award.
For Emi, packaging is much more than a container for a product, she likes to think of it as a valuable piece of art that opens our senses, captures us and whoever discovers it feels like showing it, sharing it and keeping it.
- 100% positive reviews (27)
- 1,976 students
- 16 lessons (2h 26m)
- 30 additional resources (12 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
Adobe Illustrator
