Illustration and lettering for packaging design
Presentation
A course by Emi Renzi , Graphic Designer and Illustrator
About the video: Presentation
Overview
“I'll start by introducing myself! My name is Emiliano Renzi and I am a graphic designer and illustrator. Now I will give you a brief introduction about where I come from and my training. I will also tell you about my experience in the world of packaging and how illustration was a fundamental factor when it came to growing within this branch of graphic design. Finally, I will explain the importance of having this tool when undertaking any creative project. ”
In this video lesson Emi Renzi addresses the topic: Presentation, which is part of the Domestika online course: Illustration and lettering for packaging design. Delve into the creative process of packaging design and learn how to apply lettering and illustration in the design of a product..
Partial transcription of the video
“Hello, welcome to my course. I'm Emiliano Renzi, graphic designer and illustrator. I was born in the city of Casilda, Argentina. I grew up and studied in Rosario. In 2008, I decided to study a degree in graphic design and, later, I studied art direction at the underground school in the city of Buenos Aires. My first experience as a professional was in the editorial area in a newspaper of my city. From there, began my path as a professional in graphic design. Although publishing is a very important branch of graphic design, It didn't take me long to realize that packaging was my place within...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Illustration and lettering for packaging design
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Category
Calligraphy & Typography, Design, Illustration -
Software
Adobe Illustrator -
Areas
Digital Illustration, Digital Lettering, Hand Lettering, Lettering, Packaging, Product Design, Traditional illustration

Emi Renzi
A course by Emi Renzi
Emi Renzi is a graphic designer, illustrator and creative director specializing in handmade packaging. The union of illustration and hand lettering allow him to create very diverse and authentic designs. His passion for design and illustration and extensive experience with renowned brands and studios, allowed him to leave his mark on numerous projects in different parts of the world.
His most recent job was to create the design and illustration for the Quilmes beer line.
for the Qatar 2022 World Cup, which won a 2023 Cannes Award.
For Emi, packaging is much more than a container for a product, she likes to think of it as a valuable piece of art that opens our senses, captures us and whoever discovers it feels like showing it, sharing it and keeping it.
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- 16 lessons (2h 26m)
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- Level: Beginner
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