Design Thinking: Find Innovative Solutions
Receiving the participants
A course by Marcio Fabio Leite , Strategy Designer
Joined August 2021
Joined August 2021
About the video: Receiving the participants
Overview
“In this class, you will understand how to conduct a co-creation session, present tools, stimulate activities and manage the time of each of these steps.”
In this video lesson Marcio Fabio Leite addresses the topic: Receiving the participants, which is part of the Domestika online course: Design Thinking: Find Innovative Solutions. Learn this unique method for solving complex issues collaboratively, and fill your professional and personal life with innovation.
Partial transcription of the video
“Receiving the participants In this class, I will talk about how to welcome participants, how to create an environment conducive to co-creation and much more. Lesson 2 Receiving the participants Autonomy and collaboration are very important. As I explained in the previous unit, Antônia is our client and is also the project's claimant. That is, there is no intermediary in this client-designer relationship, such as an agency account service or project manager. As plaintiff, Antônia is involved in the entire process from end to end, including in the co-creation session. Therefore, it is very im...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Design Thinking: Find Innovative Solutions
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Category
Marketing & Business -
Areas
Business, Communication, Creativity, Design, Design Management
Marcio Fabio Leite
A course by Marcio Fabio Leite
Márcio Fábio Leite is a design professor at the London College of Communication and author of the book Geração Pixelada, a design research methodology about specific audiences, youth subculture, social media, and the consumer industry. He specializes in building discourses and strategies for brands, products, and services based on collaborative design approaches and processes.
He has worked alongside large companies and brands such as Ferrero, Nokia, Visa, Nestlé, Faber-Castell, and Johnson & Johnson, as well as the channels Globosat and Globo, where he implemented and led an innovation lab, developing systemic innovation projects and operations both internally and with several brands in the advertising world.
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- 1,295 students
- 15 lessons (1h 23m)
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- Audio: Portuguese
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- Level: Beginner
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