Design Thinking: Find Innovative Solutions
About Me
A course by Marcio Fabio Leite , Strategy Designer
Joined August 2021
Joined August 2021
About the video: About Me
Overview
“From graphic and experience projects, to the consumer goods and services industry; From my exploration of design methods and processes in London's subculture and underground, to a major media and TV company, in this class I'll tell you about my foray into the world of design and my approaches to innovation.”
In this video lesson Marcio Fabio Leite addresses the topic: About Me, which is part of the Domestika online course: Design Thinking: Find Innovative Solutions. Learn this unique method for solving complex issues collaboratively, and fill your professional and personal life with innovation.
Partial transcription of the video
“Presentation Hi! I'm Marcio Leite, strategic designer, branding specialist. I am also an expert in design research and collaborative innovation processes. I am a Master in Design from WAL, University of the Arts London, London College of Communication. I am also the author of the book "Geração Pixelada", a study on social networks and its impacts on subculture groups. In it, I researched your visual codes and its relations with the consumer goods industry, in addition to media platforms, entertainment and sociopolitical contexts. Since my first contact with design, still in graduation, had ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Design Thinking: Find Innovative Solutions
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Category
Marketing & Business -
Areas
Business, Communication, Creativity, Design, Design Management
Marcio Fabio Leite
A course by Marcio Fabio Leite
Márcio Fábio Leite is a design professor at the London College of Communication and author of the book Geração Pixelada, a design research methodology about specific audiences, youth subculture, social media, and the consumer industry. He specializes in building discourses and strategies for brands, products, and services based on collaborative design approaches and processes.
He has worked alongside large companies and brands such as Ferrero, Nokia, Visa, Nestlé, Faber-Castell, and Johnson & Johnson, as well as the channels Globosat and Globo, where he implemented and led an innovation lab, developing systemic innovation projects and operations both internally and with several brands in the advertising world.
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- 15 lessons (1h 23m)
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- Level: Beginner
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