Content Marketing: From Planning to Execution

Overview

“Did you know that bringing consumer-generated content increases brand credibility and still saves efforts? Let's talk here how to apply UGC to your calendar. ”

In this video lesson Gustavo Miller addresses the topic: Chatting and interacting with your audience, which is part of the Domestika online course: Content Marketing: From Planning to Execution. Learn to plan, create, and execute a content marketing strategy for your brand or business from scratch.

Partial transcription of the video

“Chatting and interacting with your audience UGC. This acronym may be new to you, but go for me, embrace this acronym as if it were your child. UGC stands for user generated content or user generated content. It's nothing more than what you bring to your brand content produced by your followers organically. One of the most interesting things about social media is that when people develop brand love, remember I talked about it back there, they start to mark you and want to interact with you. From the moment you create a channel and give this opening, you can use this content to your advantage...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Content Marketing: From Planning to Execution

• Level: Beginner
• 98% positive reviews (129)
• 4819 students
• 4 units
• 15 lessons (3h 42m)
• 9 downloads

• Category

  Marketing & Business

• Areas

  Communication, Content Marketing, Digital Marketing, Facebook Marketing, Instagram, Instagram Marketing, Marketing, Social Media, Storytelling