Brand Identity Design: Expressing Visual Meaning
Presenting Your Ideas
A course by Mumfolk Studio , Graphic Design Studio
About the video: Presenting Your Ideas
Overview
“Now, I’ll be showing you how to create mockups of your logo designs so that you can present your ideas confidently to your client and achieve sign off.”
In this video lesson Mumfolk Studio addresses the topic: Presenting Your Ideas, which is part of the Domestika online course: Brand Identity Design: Expressing Visual Meaning. Bring a brand's vision to life and connect with its audience through eye-catching visuals.
Partial transcription of the video
“In this lesson, I'll be showing you how to create mock-ups of your logo designs so that you can present confidently to your clients and achieve sign-off. So remember, your client hasn't seen any of the developments since the mood board stage. So rather than just presenting ideas simply on a page, i like to create some mock-ups because this helps your client visualize how the designs will be applied to different scenarios For example, on their website, or brand stationary, social media. We wanna leave the client in no doubt that they're choosing the right design for their brand. The mock-ups...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Brand Identity Design: Expressing Visual Meaning
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Category
Design -
Areas
Art Direction, Branding & Identity, Design, Graphic Design, Logo Design
Mumfolk Studio
A course by Mumfolk Studio
Helen Bamborough is a graphic designer and founder of Mumfolk, a brand and website design studio for mothers on a mission. Growing up, she was always entrepreneurial and even used to sell her creations to her friends in the school playground. She went on to study Psychology at Sussex University before working in a variety of industries from PR to writing. In search of change, Helen later moved to London to study graphic design.
Since then she’s worked in Tokyo and for big brands including Whistles and The Body Shop before going on to start her own Studio, Mumfolk, which allowed her to balance her passion for graphic design with her role as a mother. The studio seeks to support and empower entrepreneurial mothers like Helen and has worked with clients including Style Up Social Academy, Gray x Wild, and Hana Jay Klokner.
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