Visual Identity Design for Events
Thinking your event in virtual environments
A course by Alexandro Valcarcel , Graphic Designer and Art Director
Joined December 2020
Joined December 2020
About the video: Thinking your event in virtual environments
Overview
“Exploring the possibilities of designing an event from virtuality is now a new reality that we must also take into account. Current conditions have defined that we resort to virtual platforms as new ways of meeting, so it is also important to redefine the ways of designing events and thinking about new scenarios.”
In this video lesson Alexandro Valcarcel addresses the topic: Thinking your event in virtual environments, which is part of the Domestika online course: Visual Identity Design for Events. Develop the personality, brand value, and target audience for events held in-person or online.
Partial transcription of the video
“Thinking your event in virtual environments Explore the possibilities to design an event from virtuality it is now a reality. Current conditions have marked a paradigm on how to meet on digital platforms. It is important to think of new scenarios and redefine the ways to create experiences. It is very common to come across live streams and events broadcast from the internet of very important events that have moved to virtual fields to generate new ways of meeting and promote an interaction. As these are events that we cannot physically attend, the possibilities offered by virtual events sho...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Visual Identity Design for Events
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Category
Design -
Software
Adobe Illustrator -
Areas
Branding & Identity, Events, Graphic Design
Alexandro Valcarcel
A course by Alexandro Valcarcel
What started out during college as a way of getting more people to come to his film society ended up solidifying Alexandro Valcarcel's passion for graphic design. Poster design went from being just a hobby to a successful career. Since 2016, he has been head of design at Teatro La Plaza (Lima, Peru) and is also currently a design consultant for its theater festival, Sala de Parto, which involves creating proposals, posters, and visual identities.
He has also exhibited in and been selected for festivals such as the Havana International Film Festival and the Rzeszow Theater Poster Biennale in Poland. Some of his works have been published in graphic design books by publishers such as Sandu/Promo Press, Hightone, Bloomsbury, and Capsules Books, while others have given a voice to social protests in his country. In addition, he has developed projects for clients such as Damiani Editore (Italy), the United Nations Development Program (UNDP), the Goethe Institut, the ICRC (International Committee of the Red Cross), IOM (UN International Organization for Migration), the Pontificia Universidad Católica del Perú, Al Este Film Festival, and various theater and film directors across Peru.
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- 1,100 students
- 18 lessons (3h 28m)
- 27 additional resources (6 files)
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- Audio: Spanish
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- Level: Beginner
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