Visual Identity Design for Events
Organization of information
A course by Alexandro Valcarcel , Graphic Designer and Art Director
Joined December 2020
Joined December 2020
About the video: Organization of information
Overview
“Being able to have the information of an event of any magnitude is extremely key to accelerate the flow and optimization of your work. To do this, you must organize all the data, texts and elements that make up the event. ”
In this video lesson Alexandro Valcarcel addresses the topic: Organization of information, which is part of the Domestika online course: Visual Identity Design for Events. Develop the personality, brand value, and target audience for events held in-person or online.
Partial transcription of the video
“Organization of information Having all the information of an event is key to speed up flow and optimize work. In this lesson, I will teach you how to organize data, texts and elements that make it up. Let's see. What you want when you arrive at a face-to-face or virtual event is to organize the time to do as many activities as possible that will be around the day and make the most of them. That same feeling should overwhelm the designer. and all the team involved at the time of having to organize. In this class of projects, designing involves that you can organize a lot of information and s...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Visual Identity Design for Events
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Category
Design -
Software
Adobe Illustrator -
Areas
Branding & Identity, Events, Graphic Design
Alexandro Valcarcel
A course by Alexandro Valcarcel
What started out during college as a way of getting more people to come to his film society ended up solidifying Alexandro Valcarcel's passion for graphic design. Poster design went from being just a hobby to a successful career. Since 2016, he has been head of design at Teatro La Plaza (Lima, Peru) and is also currently a design consultant for its theater festival, Sala de Parto, which involves creating proposals, posters, and visual identities.
He has also exhibited in and been selected for festivals such as the Havana International Film Festival and the Rzeszow Theater Poster Biennale in Poland. Some of his works have been published in graphic design books by publishers such as Sandu/Promo Press, Hightone, Bloomsbury, and Capsules Books, while others have given a voice to social protests in his country. In addition, he has developed projects for clients such as Damiani Editore (Italy), the United Nations Development Program (UNDP), the Goethe Institut, the ICRC (International Committee of the Red Cross), IOM (UN International Organization for Migration), the Pontificia Universidad Católica del Perú, Al Este Film Festival, and various theater and film directors across Peru.
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- Level: Beginner
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