Strategy and Creativity to Design Brand Names

Presentation

A course by ignasi fontvila , Creative specialized in brand names

Learn professional methodology to create distinctive and memorable brand names

Spanish with subtitles in English
98% positive reviews (548)
7906 students

About the video: Presentation

Overview

“In this lesson I tell you about my career as a creative specialist in brand names and as a university teacher. What I studied, where I worked and how I ended up on your computer screen. I also explain what the naming course consists of, lesson by lesson.”

In this video lesson ignasi fontvila addresses the topic: Presentation, which is part of the Domestika online course: Strategy and Creativity to Design Brand Names. Learn professional methodology to create distinctive and memorable brand names.

Partial transcription of the video

“Hi, what's up? My name is Ignasi Fontvila I dedicate myself to the creation of names I thank you much that I'm here, if you are seeing is because you have bought this course you have done a good choice you'll see to learn a lot about what ?, then on the creation of names brands even if it seems absurd and I'm incredibly dedicated to that, my work is to make names of brands for products and for companies and for anything that needs to be named or is that if you have a child soon I make a budget and you we speak without problems, nothing in this course I will explain to you all the secrets of...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Strategy and Creativity to Design Brand Names

Level: Beginner
98% positive reviews (548)
7906 students
5 units
15 lessons (2h 56m)
6 downloads

Category
Marketing & Business
Areas
Advertising, Branding & Identity, Creative Consulting, Creativity, Naming, Packaging

ignasi fontvila

A course by ignasi fontvila

Teacher Plus

Creative specialized in brand names

Ignasi Fontvila is a specialist in brand verbal identity and a member of the Global Branding Network. Throughout his career he has been the Creative Director of Internomen Spain, Founding Partner and Managing Director of Nameworks and Nomen Spain as well as Naming Creative Manager in Branward.

Some of the clients for whom he has worked are: Seat, Nocilla, Ruffles, Marcilla, Damm, Schweppes, Ausonia, Danone, La Piara, Repsol, Bimbo, Findus or Acciona, among others.

Ignasi is also a professor at several universities and co-author of the books "Brand PR - Public Relations to Mark" and "The Five Pillars of Branding."

Spanish with subtitles in English