Branding with Personality

It's time for you to mature !: The importance of creating timeless identities

A course by Pupila , Design studio

Design studio. San José, Costa Rica.
Joined May 2019
97% positive reviews (269)
4,719 students
Audio: Spanish, English, French, Italian, Portuguese, Turkish
Spanish · English · Portuguese · German · French · Italian · Polish · Dutch · Turkish

About the video: It's time for you to mature !: The importance of creating timeless identities

Overview

“We will talk about the need to build timeless brands, capable of resisting the passage of time (like Bruno), away from trends, but with solid conceptual bases that allow them to remain in force. ”

In this video lesson Pupila addresses the topic: It's time for you to mature !: The importance of creating timeless identities, which is part of the Domestika online course: Branding with Personality. Have fun learning to take on a branding project, from the brief to the presentation.

Partial transcription of the video

“Hello. If you're still here. aren't you bored? It's time to begin the next lesson. In this session. we'll explore the importance of having a strong concept to build a lasting brand. Steer clear of fleeting trends. Instead. develop your own unique style that you apart. Let's begin. In this lesson. we'll talk a bit about what true brands are. When discussing lasting brands. i believe the main thing we need to ensure is having a solid concept. With a strong idea. we can create a solid foundation. a series of interconnected pieces expanding upon this central concept allows us to delve deeper in...”

This transcript is automatically generated, so it may contain mistakes.


Course summary for: Branding with Personality

  • Level: Beginner
  • 97% positive reviews (269)
  • 4719 students
  • 5 units
  • 17 lessons (2h 51m)
  • 9 downloads
  • Category

    Design, Marketing & Business
  • Software

    Adobe Illustrator, Adobe Photoshop
  • Areas

    Branding & Identity, Creative Consulting, Logo Design

Pupila

Pupila
A course by Pupila

Teacher Plus
Design studio

Pupila is a design studio and creative consultancy based in Costa Rica, known for its branding projects and its “foolishness on Instagram”, as they put it.

Like every designer who launches their own studio, Pupila started out working for old bosses, friends, family, senseless startups, and a couple of self-created ventures.

Currently, you’ll find a great variety of clients in their portfolio, from luxury furniture to sex shops, craft beer and editorial projects.


  • 97% positive reviews (269)
  • 4,719 students
  • 17 lessons (2h 51m)
  • 31 additional resources (9 files)
  • Online and at your own pace
  • Available on the app
  • Audio: Spanish, English, French, Italian, Portuguese, Turkish
  • Spanish · English · Portuguese · German · French · Italian · Polish · Dutch · Turkish
  • Level: Beginner
  • Unlimited access forever

Areas

Branding with Personality. Design, Marketing, and Business course by Pupila

Branding with Personality

A course by Pupila
Design studio. San José, Costa Rica.
Joined May 2019
  • 97% positive reviews (269)
  • 4,719 students