Branding with Personality

Overview

“This course is a step by step through our design process. You will have to investigate, inspire, conceptualize, select a concept and define the personality of the brand, also look for creative paths, design and develop a final presentation. The process will give you everything you need to design your own brand, that of a client or that of your aunt who cooks some delicious cookies and you have time promising that you will help her with her brand. Once you have mastered the method, you can make it yours, modify it and adapt it to be used in new creative projects of all kinds. ”

In this video lesson Pupila addresses the topic: What will we do in the course?, which is part of the Domestika online course: Branding with Personality. Have fun learning to take on a branding project, from the brief to the presentation.

Partial transcription of the video

“Hello. In this course. we'll explain how we develop brands at Pupila. We'll cover everything from the first step to the final one. Marcelo and I will walk you through each step so you can develop a brand just like we do in the studio. The case study we'll focus on is Meat. a burger restaurant we developed a few months ago at Pupila. On side. you can select any brand. whether it’s another burger restaurant. a future project. or your personal brand. The specific choice doesn’t matter. What’s important is applying the principles we discuss to Take advantage of the course because we give you al...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Branding with Personality

• Level: Beginner
• 97% positive reviews (269)
• 4737 students
• 5 units
• 17 lessons (2h 51m)
• 9 downloads

• Category

  Design, Marketing & Business

• Software

  Adobe Illustrator, Adobe Photoshop

• Areas

  Branding & Identity, Creative Consulting, Logo Design