Introduction to Modernist Logo Design
Ideation 1
A course by Rich Baird , Designer
About the video: Ideation 1
Overview
“According to the discoveries you've made in the previous lesson, it's time to generate some visual responses! This stage will centre around quick free-form sketches, using the techniques described in earlier lessons, including compounding and universal motifs.”
In this video lesson Rich Baird addresses the topic: Ideation 1, which is part of the Domestika online course: Introduction to Modernist Logo Design. Take inspiration from Mid-century modernism and create logos for today’s brands that stand the test of time through their simplicity and elegance..
Partial transcription of the video
“ Ideation In this lesson, I'll talk about making sure that the environment that you're in is conducive to creating some ideas. I'll take a look through my sketchbooks and show you what the sketches actually look like. Then, we'll get started on generating some ideas for the client Dessau Modular. For me, the perfect situation for creating some ideas on my sketch pad is to make sure the environment I'm in is warm and comfortable. I like to get a couple of cups of coffee. Sometimes I like to be around people in a coffee shop, sometimes I like to be alone in my flat, or sometimes in a co-work...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to Modernist Logo Design
-
Category
Design -
Areas
Design, Graphic Design, Logo Design
Rich Baird
A course by Rich Baird
Rich Baird is a designer, writer, publisher, and collector of historical artifacts, with a special interest in mid-century modernism. One of his proudest achievements has been building his blog, LogoArchive, a catalog of modernist logos with followers all over the world. In addition to being a digital resource, it has been spun out into zines, an international research project, and an educational program. Rich was also a D&AD pencil winner.
- 100% positive reviews (29)
- 1,377 students
- 13 lessons (2h 23m)
- 14 additional resources (1 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
