Building Brand Identity

How to create an authentic brand through marketing strategies

“We have reached the end of this course. I loved being here and I hope you enjoyed our journey! To make it easier to organize your course project, I have prepared the following list of essential steps: • Define the brand to be worked on. • Print or download the canvas. • Answer the questions that will appear at the end of each class. • Summarize your answers and fill in the canvas following the order of the classes with a summary of your answers, with what most caught your attention. Finally, with all the information in hand, try writing a press release. Write a discursive text of up to one page talking about your brand, as if you were giving a quick presentation about it.

Collect your main images and comments and share your project by clicking on the "Create your project" button. Your publication will be part of your portfolio here on Domestika and will be a space for you to showcase your work to the community. I also invite you to give feedback and comment on the work of the creative community. Take the opportunity to network! Whenever possible, I will also comment on the work and follow what is happening on the forum. See you on the forum! ”

Partial transcription of the video

“We've come to the conclusion. I cherished my time here and sincerely hope you found joy in this journey as Now I advise you to watch and rewatch the lessons as many times as you want or need. Revisit your Canvas. always question yourself. Remember that the answers already exist. They are just waiting to be discovered. However. they might not show up all at once. If this happens. don't be concerned. The key is to persistently ask questions and seek understanding. Don't forget to share your progress in the forum. Whenever I can. i'll drop by to clear up doubts. I love to see what you're doing...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Building Brand Identity

• Level: Beginner
• 100% positive reviews (14)
• 670 students
• 5 units
• 15 lessons (2h 54m)
• 1 download

• Category

  Marketing & Business

• Areas

  Brand Strategy, Business, Communication, Creative Consulting