Writing Guide: Bring Consistency for Brand Narratives

Overview

“In this lesson, I'll explain what exactly we mean when we talk about a writing guide. And also why it matters.”

In this video lesson Mariane Lorente addresses the topic: What is a writing guide and what is it for?, which is part of the Domestika online course: Writing Guide: Bring Consistency for Brand Narratives . Dive into the world of brand storytelling and create a writing guide that brings consistency to your business..

Partial transcription of the video

“In this class I will tell you what a writing guide is and what it is for. I want to repeat what I said in my presentation. My mission here is to tell you in detail what process of building a writing guide for you to develop your own writing guide as the final project of this course. You don't have to and shouldn't copy what I did. What I want is to introduce you to my design process when developing Clarisse. Aware of this information and under my guidance you will certainly be able to do something you do more sense for its context. This will all become very clear in the next classes, I prom...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Writing Guide: Bring Consistency for Brand Narratives

• Level: Beginner
• 100% positive reviews (2)
• 315 students
• 4 units
• 14 lessons (1h 11m)
• 5 downloads

• Category

  Marketing & Business, Web & App Design

• Areas

  Content Writing, Information Design, Storytelling, UX / UI