Character Design for Brand Digital Communication
Refining the drawing
A course by Estúdio Passeio , Graphic designers
About the video: Refining the drawing
Overview
“In this class, we'll take our sketches a step further by improving vector composition.”
In this video lesson Estúdio Passeio addresses the topic: Refining the drawing, which is part of the Domestika online course: Character Design for Brand Digital Communication . Make brands stand out with memorable character design and learn how to create a family of characters that reflect your brand's values and personality.
Partial transcription of the video
“In this class, we will take our drafts one step further, improving the execution in the vector. Now we have a draft, presented and the concept was approved. And now the client has given the go-ahead for us to proceed with our completion studies. Yeah, but what now? What do I do? So I'm going to open my vector file here for you follow my process until we reach the final solution. You will go through a similar process with any technique, but I recommend that you try to work with vector in this project. First, because we will see that it facilitates many adjustments and the composition tests o...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Character Design for Brand Digital Communication
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Category
Illustration -
Software
Adobe Illustrator -
Areas
Character Design, Digital Illustration

Estúdio Passeio
A course by Estúdio Passeio
Flora de Carvalho and Dominique Kronemberger, founders of Estúdio Passeio, are passionate about graphic design and illustration. They collaborated with nationally and internationally recognized brands, receiving awards and recognition in their field. Their focus on creating characters for brands has influenced the sector, and their experience in the graphic design industry has made them references in creating unique visual identities. His love for stories and narratives is reflected in his creative approach, which always seeks to tell a story through his designs and characters.
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- 765 students
- 15 lessons (1h 34m)
- 15 additional resources (4 files)
- Online and at your own pace
- Available on the app
- Audio: Portuguese
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- Level: Beginner
- Unlimited access forever