Character Design for Brand Digital Communication

Character illustration for digital communication

“Thank you very much for your participation in the course. We hope you enjoyed it a lot! To make organizing your project easier, we have created a list of essential steps: • Understand your client's strategic objectives and what your illustrations need to communicate. • Organize insights to inspire your decisions and strengthen your arguments. • Sketch your ideas to open possible paths. • Start systematizing character characteristics from the best sketches. • Finish your characters with a unique and recognizable style.

We are curious to see your art with your ideas and creative process! Gather all your images and share your project by clicking the "Create your project" button. Your publication will be part of your portfolio here at Domestika and will be a space for you to showcase your work in the community. Come up with new ideas, create alternatives, think about future projects, enrich your creativity. Additionally, we invite feedback and comments on the work of the creative community. Take the opportunity to network! Whenever possible, we will also comment on the work and follow what is happening on the forum. To the next!”

Partial transcription of the video

“Thanks for getting this far. Remember that no project is the same as another. Each brand has specific needs and characteristics that will guide the paths of your project. With the skills you've exerted in this course, you'll know where to start on your own illustration projects. In this type of project, it is important to try to create unique solutions to the needs of the brief. It's always good to avoid commonplaces or get too close to your mood board references. To exercise creativity, try to make your project as different as possible from the example we show here. Be sure to post your pr...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Character Design for Brand Digital Communication

• Level: Beginner
• 100% positive reviews (19)
• 765 students
• 4 units
• 15 lessons (1h 34m)
• 4 downloads

• Category

  Illustration

• Software

  Adobe Illustrator

• Areas

  Character Design, Digital Illustration