Character Design for Brand Digital Communication
Briefing
A course by Estúdio Passeio , Graphic designers
About the video: Briefing
Overview
“Let's start by reading the briefing. It will give us, among other information, the attributes that the illustration language we are going to create needs to communicate. ”
In this video lesson Estúdio Passeio addresses the topic: Briefing, which is part of the Domestika online course: Character Design for Brand Digital Communication . Make brands stand out with memorable character design and learn how to create a family of characters that reflect your brand's values and personality.
Partial transcription of the video
“Now we are going to start talking about the briefing for our final project. I brought here a document that is exactly the same as what you will find in the annexes of this class. Many times it is not registered as cute and we get this information by talking with the client in meetings. here for you we tried to bring a very complete briefing. So you know some questions that may be interesting for you to ask your client. So let's read the briefing together and understand what we will need to do in the final project. This briefing here is fictional. It's from a company that doesn't exist and t...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Character Design for Brand Digital Communication
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Category
Illustration -
Software
Adobe Illustrator -
Areas
Character Design, Digital Illustration
Estúdio Passeio
A course by Estúdio Passeio
Flora de Carvalho and Dominique Kronemberger, founders of Estúdio Passeio, are passionate about graphic design and illustration. They collaborated with nationally and internationally recognized brands, receiving awards and recognition in their field. Their focus on creating characters for brands has influenced the sector, and their experience in the graphic design industry has made them references in creating unique visual identities. His love for stories and narratives is reflected in his creative approach, which always seeks to tell a story through his designs and characters.
- 100% positive reviews (19)
- 765 students
- 15 lessons (1h 34m)
- 15 additional resources (4 files)
- Online and at your own pace
- Available on the app
- Audio: Portuguese
- Portuguese · Spanish · English · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
Adobe Illustrator
