Rebranding: Create Powerful Visual Identities
Project presentation
A course by Foresti Design , Design Studio
About the video: Project presentation
Overview
“In this class, you'll see how to create a special presentation that will help sell your project and make your client's eyes shine.”
In this video lesson Foresti Design addresses the topic: Project presentation, which is part of the Domestika online course: Rebranding: Create Powerful Visual Identities. Learn to rebuild visual identities with this creative and effective methodology, from the brief to the final client pitch.
Partial transcription of the video
“Project presentation Now that you've created all the necessary elements for the redesign of its visual identity, It's time to structure everything to show your client. A poor presentation can undermine a good work, so think about it carefully. To assemble the presentation, we usually have the same order of the steps that we present here in the course, guiding the client through the reasoning of our choices. You don't have to and shouldn't present everything you've done. during your process. It is better to be objective, putting only the information who defend the work that has been done. In...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Rebranding: Create Powerful Visual Identities
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Category
Design -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Branding & Identity, Digital Design, Graphic Design, Logo Design

Foresti Design
A course by Foresti Design
Foresti Design is a studio in São Paulo founded by designers Eduardo Foresti, Filipa Pinto, and Helena Hennemann. Specialists in branding, print, web, and illustration, they are dedicated to building strong brands for clients of all sizes, whether a small ice cream parlor or a major airline.
They've worked on pieces for brands like GOL, Editora Planeta, Companhia das Letras, and many more, in which they were in charge of the entire process, from the creation of the name to positioning, communications, and the creation of digital and graphic materials.
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