Rebranding: Create Powerful Visual Identities
Photography
A course by Foresti Design , Design Studio
About the video: Photography
Overview
“Now we are going to give you some basic tips for choosing photos and composing photographic guidelines for your project so that it reaches your audience. ”
In this video lesson Foresti Design addresses the topic: Photography, which is part of the Domestika online course: Rebranding: Create Powerful Visual Identities. Learn to rebuild visual identities with this creative and effective methodology, from the brief to the final client pitch.
Partial transcription of the video
“Photography is a way to tell compelling stories. People tend to process these visual narratives both swiftly and profoundly. making it crucial to comprehend right from the beginning the pivotal role photography will When crafting a visual identity. consider whether it will effectively showcase actual products or serve as a narrative tool to evoke desired emotions linked to the brand. For OUGARRI. this decision is crucial in shaping how the audience perceives and connects with the brand. We know for sure that we will work with product photos. specifically. salads. We opted to retain the sala...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Rebranding: Create Powerful Visual Identities
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Category
Design -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Branding & Identity, Digital Design, Graphic Design, Logo Design

Foresti Design
A course by Foresti Design
Foresti Design is a studio in São Paulo founded by designers Eduardo Foresti, Filipa Pinto, and Helena Hennemann. Specialists in branding, print, web, and illustration, they are dedicated to building strong brands for clients of all sizes, whether a small ice cream parlor or a major airline.
They've worked on pieces for brands like GOL, Editora Planeta, Companhia das Letras, and many more, in which they were in charge of the entire process, from the creation of the name to positioning, communications, and the creation of digital and graphic materials.
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- 14 lessons (1h 5m)
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- Level: Beginner
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