Rebranding: Create Powerful Visual Identities
Mood board
A course by Foresti Design , Design Studio
About the video: Mood board
Overview
“In this class, you will see how to visually translate some concepts and then build one or more mood boards to help guide your project.”
In this video lesson Foresti Design addresses the topic: Mood board, which is part of the Domestika online course: Rebranding: Create Powerful Visual Identities. Learn to rebuild visual identities with this creative and effective methodology, from the brief to the final client pitch.
Partial transcription of the video
“Moodboards serve as a source of inspiration for a project's visual direction. They are ideal for making design decisions before beginning the actual layout process. offering a faster alternative to crafting your since they rely on existing references. are beneficial for both you and your client. They allow your client to instantly view your brand redesign proposal right from the beginning. You can create multiple moodboards showcasing various styles. Collaboratively decide on the one that best aligns with the brand’s fresh identity. Initiating this process involves brainstorming concepts ba...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Rebranding: Create Powerful Visual Identities
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Category
Design -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Branding & Identity, Digital Design, Graphic Design, Logo Design
Foresti Design
A course by Foresti Design
Foresti Design is a studio in São Paulo founded by designers Eduardo Foresti, Filipa Pinto, and Helena Hennemann. Specialists in branding, print, web, and illustration, they are dedicated to building strong brands for clients of all sizes, whether a small ice cream parlor or a major airline.
They've worked on pieces for brands like GOL, Editora Planeta, Companhia das Letras, and many more, in which they were in charge of the entire process, from the creation of the name to positioning, communications, and the creation of digital and graphic materials.
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- 4,528 students
- 14 lessons (1h 5m)
- 13 additional resources (2 files)
- Online and at your own pace
- Available on the app
- Audio: Portuguese, English, French, Italian
- Portuguese · Spanish · English · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
Adobe Illustrator
Adobe Photoshop
