Brand Innovation for Startups
Sources of inspiration
A course by Max Bosio , Designer and Creative Director
About the video: Sources of inspiration
Overview
“Now I want to talk to you about everything that inspired, and still inspires, my work. Regardless of whether you are a creative person or working in the world of design, it will be very important to always have access to sources of inspiration. These are mine! ”
In this video lesson Max Bosio addresses the topic: Sources of inspiration, which is part of the Domestika online course: Brand Innovation for Startups. Learn to design an innovative brand identity for your startup and create a strategy for effective brand guidelines.
Partial transcription of the video
“Sources of inspiration In this lesson I want to tell you about my experiences and the inspirations they guided my personal and professional growth, fundamental experiences for me and I hope they will be for you too throughout your career and also, above all, in these lessons that we will face together. The first thing I want to talk to you about and tell you about definitely concerns my experience as an architect, since, as I previously told you, from there I left and started my career. The first source of inspiration, which for me was a great guide right in my path also as a designer, it's...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Brand Innovation for Startups
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Category
Marketing & Business -
Areas
Branding & Identity, Communication, Creative Consulting, Digital Marketing, Marketing, Naming
Max Bosio
A course by Max Bosio
Max Bosio is a designer, creative director, and the founder of Nascent. After earning a degree in architecture from the Polytechnic University of Milan, he moved to New York where he had the opportunity to work for renowned architect Peter Eisenman. Here he also began exploring graphic design and branding thanks to the design firm Pentagram and collaborated as a creative director with brands like Levi's, Audi, Timberland, and Harley Davidson.
Upon his return to Milan in 2003, he founded his branding and digital design agency Nascent, where he has worked on projects for clients such as Artemide, UniCredit y 1000 Miglia.
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- Level: Beginner
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