Hand-Drawn Branding: Design Original Logos
Import Your Drawings
A course by Jon Contino , Graphic Designer, Illustrator, and Creative Director of CONTINO Branding Studio
Joined March 2021
Joined March 2021
About the video: Import Your Drawings
Overview
“Import your drawings into Photoshop either by scanning or by PSD export in an app like Procreate. ”
In this video lesson Jon Contino addresses the topic: Import Your Drawings, which is part of the Domestika online course: Hand-Drawn Branding: Design Original Logos. Discover how to strike a human connection through bold graphics that reflect a brand's style and personality.
Partial transcription of the video
“In our last lesson, I showed you how to clean up your drawings and ink them. In this lesson, I'm going to show you how to import them into Photoshop and adjust the levels to be ready to vectorize. So once you've finished inking, and again, we've talked about drawing on paper with pencil and ink, or we talked about drawing in an app on an iPad like Procreate, which I use. Once you're done with that phase, you want to bring it in. And what I like to do is go right into Photoshop with it. So if you're drawing on paper, you want to scan it in at high resolution, which is 300 dpi or higher, just...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Hand-Drawn Branding: Design Original Logos
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Category
Calligraphy & Typography, Design -
Areas
Branding & Identity, Design, Graphic Design, Hand Lettering, Lettering, Logo Design, Packaging
Jon Contino
A course by Jon Contino
Jon Contino is a graphic designer, illustrator, and creative director of CONTINO branding studio from New York City. He first discovered his passion for graphic design and illustration when he was a teenager in a rock band, and realized that banks needed demo covers, t-shirt, and flyer designs. Throughout his university career, he reached out to local businesses for graphic design services. By the time he finished university, he had a full portfolio, which led him to create his own design studio.
Through his branding studio, he has produced award-winning work for household names like Hulu, Google, AT&T, Coca-Cola, and Nike. In 2018, Jon published his first book, Brand by Hand, in partnership with Abrams Books. At the heart of his work, his aim is to create original designs by hand and develop a brand’s visual language with a human touch.
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