Hand-Drawn Branding: Design Original Logos
Influences
A course by Jon Contino , Graphic Designer, Illustrator, and Creative Director of CONTINO Branding Studio
Joined March 2021
Joined March 2021
About the video: Influences
Overview
“Influences in a design career can run deep, but I will share with you some of my favorite creative things that help get me going when I’m designing a brand identity. ”
In this video lesson Jon Contino addresses the topic: Influences , which is part of the Domestika online course: Hand-Drawn Branding: Design Original Logos. Discover how to strike a human connection through bold graphics that reflect a brand's style and personality.
Partial transcription of the video
“Influences In the last lesson, I told you about me and my history as a brand designer. Now I want to talk about my influences. Influence is important to any creative person. Whether you realize you have them or you don't, they're there. If you take a couple of minutes and look for them, you'll realize there are many things that keep popping up and keep inspiring you throughout your life, Things that you'll keep going back to, things that you'll find a real creative pull towards every time you try to create something. I've got a ton of influences, but I always come back to three of the main ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Hand-Drawn Branding: Design Original Logos
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Category
Calligraphy & Typography, Design -
Areas
Branding & Identity, Design, Graphic Design, Hand Lettering, Lettering, Logo Design, Packaging
Jon Contino
A course by Jon Contino
Jon Contino is a graphic designer, illustrator, and creative director of CONTINO branding studio from New York City. He first discovered his passion for graphic design and illustration when he was a teenager in a rock band, and realized that banks needed demo covers, t-shirt, and flyer designs. Throughout his university career, he reached out to local businesses for graphic design services. By the time he finished university, he had a full portfolio, which led him to create his own design studio.
Through his branding studio, he has produced award-winning work for household names like Hulu, Google, AT&T, Coca-Cola, and Nike. In 2018, Jon published his first book, Brand by Hand, in partnership with Abrams Books. At the heart of his work, his aim is to create original designs by hand and develop a brand’s visual language with a human touch.
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