Brand Positioning: From Local to Global

Overview

“In this lesson I will show you what I will explain how to create a brandbook and all the documentation that we have to deliver to the client.”

In this video lesson Provincia addresses the topic: Brandbook & tool kit, which is part of the Domestika online course: Brand Positioning: From Local to Global. Learn how to create a global brand without compromising your values by creating conceptual identities inspired by your roots .

Partial transcription of the video

“Brandbook tool kit In this lesson I will show you what a brandbook contains and all the documents that we will deliver to the client. With this we will ensure that the brand can be implemented without problems. Unit 5 / Lesson 1 Brandbook Tool Kit I want to share with you the way we we deliver to our client the entire brand building process. Remember that the client was with you throughout the process, but that does not mean that he has been saving what you have sent him or that he may have saved in a correct way. You must comply with delivering all your deliverables. You must comply with d...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Brand Positioning: From Local to Global

• Level: Beginner
• 100% positive reviews (16)
• 391 students
• 5 units
• 14 lessons (1h 43m)
• 8 downloads

• Category

  Design

• Software

  Adobe Illustrator, Adobe Photoshop

• Areas

  Branding & Identity, Design, Graphic Design