Minimalist Branding: Create Clear Visual Identities
We are ready to present
A course by Carl Forssell , Graphic Designer
About the video: We are ready to present
Overview
“In this lesson, I'm going to show you how I usually present projects to my clients. I like to take them by the hand, explaining the concept, where the ideas came from and exemplifying each step of the presentation with images.”
In this video lesson Carl Forssell addresses the topic: We are ready to present, which is part of the Domestika online course: Minimalist Branding: Create Clear Visual Identities. Learn how to develop a brand’s visual identity in a minimalist style, from the initial concept to the client presentation.
Partial transcription of the video
“We are ready to present I'm going to show you how I present to my clients. I like to take them by the hand explaining the concept where the ideas came from and exemplifying with images each step of the presentation. I will show you the presentation below. which I developed for Moshi Moshi. We are ready to present Structure I usually do a presentation with an eight point structure: conceptual cloud, color gamut, influences, rational, the brand, applications and thanks. For the purposes of this lesson I prepared a presentation with the essential elements on which I base myself, however, you c...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Minimalist Branding: Create Clear Visual Identities
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Category
Design -
Areas
Branding & Identity, Communication, Creativity, Graphic Design

Carl Forssell
A course by Carl Forssell
Carl Forssell is a graphic designer specialized in brand development. His vision of branding is the product of the fusion of two very different artistic sensibilities: Mexico and Sweden. His work has travelled the world, bringing customers unique culinary experiences and giving life to projects with the aim of transforming and reshaping brands.
He has worked with clients such as Correos de México, Tren Maya, the Government of Mexico, and destination brands such as Puebla. In addition, his projects have won more than 20 national and international awards to date.
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- 1,199 students
- 15 lessons (1h 27m)
- 24 additional resources (9 files)
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- Audio: Spanish
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- Level: Beginner
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