Minimalist Branding: Create Clear Visual Identities
Let's analyze and order
A course by Carl Forssell , Graphic Designer
About the video: Let's analyze and order
Overview
“During this lesson, you will see that being able to analyze and order all the information collected can be just as important as doing good research.”
In this video lesson Carl Forssell addresses the topic: Let's analyze and order, which is part of the Domestika online course: Minimalist Branding: Create Clear Visual Identities. Learn how to develop a brand’s visual identity in a minimalist style, from the initial concept to the client presentation.
Partial transcription of the video
“Let's analyze and order In this lesson I will talk about the importance of analyzing and order all the information collected. Here begins our first simplification exercise and ordering of ideas. Next we will analyze the responses of our client to identify the key points. In the first section, where he tells us about the general concepts of the project, we identify Japanese gastronomy and also kaiten sushi. The concept of kaiten sushi means rotating band. I found it very interesting to work with this concept since there are no restaurants that use this idea in Mexico. This was mentioned in t...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Minimalist Branding: Create Clear Visual Identities
-
Category
Design -
Areas
Branding & Identity, Communication, Creativity, Graphic Design

Carl Forssell
A course by Carl Forssell
Carl Forssell is a graphic designer specialized in brand development. His vision of branding is the product of the fusion of two very different artistic sensibilities: Mexico and Sweden. His work has travelled the world, bringing customers unique culinary experiences and giving life to projects with the aim of transforming and reshaping brands.
He has worked with clients such as Correos de México, Tren Maya, the Government of Mexico, and destination brands such as Puebla. In addition, his projects have won more than 20 national and international awards to date.
- 100% positive reviews (29)
- 1,226 students
- 15 lessons (1h 27m)
- 24 additional resources (9 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever