Social Media Strategy: Design, Manage, and Launch Campaigns
Prototyping
A course by Ana Marin , Digital Integration and Innovation Vice President
Joined August 2018
About the video: Prototyping
Overview
“Writing a line, creating a wireframe, drawing or building a low-fi prototype, you need to explain what you are thinking and here are some tools to help you with it. ”
In this video lesson Ana Marin addresses the topic: Prototyping, which is part of the Domestika online course: Social Media Strategy: Design, Manage, and Launch Campaigns. Attract new business opportunities with a personalized content strategy that speaks to your target market.
Partial transcription of the video
“In advertising, we call prototype to the first thing you need to produce to convey your idea or to sell your idea. In this lesson, i will share a lot of tools to either mock up or to produce the content that you need for your social platforms. What's a mockup? A simple diagram or a draft of your content to see if you need to add something or to change something. MockUp Planet and MockMagic are tools that will help you upload a design and see it applied on a computer, on a Facebook post, on a notebook, whatever you need to visualize your ideas. That helps. And I want to tell you about kitche...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Social Media Strategy: Design, Manage, and Launch Campaigns
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Category
Marketing & Business -
Areas
Communication, Content Marketing, Digital Marketing, Facebook Marketing, Growth Marketing, Instagram Marketing, Marketing, Social Media
Ana Marin
A course by Ana Marin
A native of Mexico, Ana Marín is passionate about the internet and the possibilities offered by being connected. With more than 11 years of experience working in advertising and strategic planning, she has worked in agencies such as Havas, La doble vida and McCann Worldgroup Mexico, where she works as the digital integration and innovation vice president. In addition, she is part of the steering committee.
She spends most of her time on the internet and brings ideas to life by taking advantage of the best of each platform to connect brands with their audiences with the perfect content and at the right time.
- 94% positive reviews (285)
- 23,923 students
- 14 lessons (1h 50m)
- 16 additional resources (2 files)
- Online and at your own pace
- Available on the app
- Audio: English, Spanish, French, Italian, Portuguese
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
