Social Media Strategy: Design, Manage, and Launch Campaigns
About Me
A course by Ana Marin , Digital Integration and Innovation Vice President
Joined August 2018
About the video: About Me
Overview
“In this lesson, I will share a bit of my career journey and how I ended up being the Digital integration and Innovation Vicepresident at McCANN Worldgroup Mexico. I’ll talk about my regional role, my interaction with the other regional social media leads and how I get to see the work and best practices of our agency around the globe. ”
In this video lesson Ana Marin addresses the topic: About Me, which is part of the Domestika online course: Social Media Strategy: Design, Manage, and Launch Campaigns. Attract new business opportunities with a personalized content strategy that speaks to your target market.
Partial transcription of the video
“About me Hi, I'm Ana Marín, I'm the Digital Integration and Innovation Vice President at McCann, Mexico, one of the major creative agencies in the world. I worked for more than a decade on social media and won more than 60 awards on creativity and digital festivals around the world. I started my career on a production company, where I wrote many commercials, infomercials, music videos, and also coordinated dubbing, animation and post production. I've always spent a lot of time on social media. I started with chat rooms in ICQ, Myspace and Second Life. I'd been around for a while. I know wha...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Social Media Strategy: Design, Manage, and Launch Campaigns
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Category
Marketing & Business -
Areas
Communication, Content Marketing, Digital Marketing, Facebook Marketing, Growth Marketing, Instagram Marketing, Marketing, Social Media
Ana Marin
A course by Ana Marin
A native of Mexico, Ana Marín is passionate about the internet and the possibilities offered by being connected. With more than 11 years of experience working in advertising and strategic planning, she has worked in agencies such as Havas, La doble vida and McCann Worldgroup Mexico, where she works as the digital integration and innovation vice president. In addition, she is part of the steering committee.
She spends most of her time on the internet and brings ideas to life by taking advantage of the best of each platform to connect brands with their audiences with the perfect content and at the right time.
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- 14 lessons (1h 50m)
- 16 additional resources (2 files)
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- Audio: English
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- Level: Beginner
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