Brand Design: Create an Innovative Concept

Presentation of Proposals

A course by Wikka , Graphic Design Studio

99% positive reviews (100)

1,993 students

Audio: Spanish

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About the video: Presentation of Proposals

Overview

“In this lesson, we are going to teach you how to put together a document to present visual identity proposals, as well as some tips to give it more value when presenting. ”

In this video lesson Wikka addresses the topic: Presentation of Proposals, which is part of the Domestika online course: Brand Design: Create an Innovative Concept. Learn to develop and design brand identity with a fresh touch by exploring creative processes.

Partial transcription of the video

“Presentation of proposals Since your proposals pass the freshness test, they are ready to present to the client. Next, we will share some tips for your presentation. Join me to see it. Something that has served us a lot when presenting with the client is to put together a presentation with the following. First we present the mood board. Although we present this tool at the beginning with the client, we show it to you so you remember the style that was agreed at the beginning. Then we present the two proposals for visual identity. A visual identity proposal has the following. First there is ...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Brand Design: Create an Innovative Concept

Level: Beginner
99% positive reviews (100)
1993 students
5 units
16 lessons (2h 20m)
22 downloads

Category
Design
Software
Adobe Illustrator, Adobe Photoshop
Areas
Art Direction, Branding & Identity, Graphic Design, Logo Design

Wikka

A course by Wikka

Teacher Plus

Graphic Design Studio

Andrea Castillo and Jimena Mendoza are the founders of Wikka, a graphic design studio devoted to branding, art direction, illustration, and object design. They have worked for different brands, including projects for restaurants and consumer products, and their pieces have been featured on design platforms and in local and international publications.

Wikka's goal is to provide clients with solutions that are both functional and visually appealing. Empathy and a keen eye for their surroundings are not only the foundation of the style, but also a major source of inspiration and a key factor in their work process.