Brand Design: Create an Innovative Concept

Influences

A course by Wikka , Graphic Design Studio

99% positive reviews (100)

1,993 students

Audio: Spanish

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About the video: Influences

Overview

“In this second lesson, we are going to share with you some references that have influenced our processes and in which we have found inspiration over the years. ”

In this video lesson Wikka addresses the topic: Influences, which is part of the Domestika online course: Brand Design: Create an Innovative Concept. Learn to develop and design brand identity with a fresh touch by exploring creative processes.

Partial transcription of the video

“Influences Now that we introduce ourselves, we want to share some references of people or studies that have inspired and motivated us and from whom have we learned the creative processes of art and design in general. Let's see them. Let's start with Estudio yeyé. Orlando Portillo and Estudio yeyé have been a great inspiration for us, mainly because they also decided to stay in their city, in Chihuahua, to give a twist to the entire industry in terms of design. We really like your projects because actually, they are not left with just one solution to create the logo and that's it, but also c...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Brand Design: Create an Innovative Concept

Level: Beginner
99% positive reviews (100)
1993 students
5 units
16 lessons (2h 20m)
22 downloads

Category
Design
Software
Adobe Illustrator, Adobe Photoshop
Areas
Art Direction, Branding & Identity, Graphic Design, Logo Design

Wikka

A course by Wikka

Teacher Plus

Graphic Design Studio

Andrea Castillo and Jimena Mendoza are the founders of Wikka, a graphic design studio devoted to branding, art direction, illustration, and object design. They have worked for different brands, including projects for restaurants and consumer products, and their pieces have been featured on design platforms and in local and international publications.

Wikka's goal is to provide clients with solutions that are both functional and visually appealing. Empathy and a keen eye for their surroundings are not only the foundation of the style, but also a major source of inspiration and a key factor in their work process.